What is Properly?

Properly is an operations platform for short‑term rentals that focuses on cleaning, turnover, and quality control. The app provides visual checklists with photos, standardized cleaning and inspection workflows, and real‑time reporting, helping hosts and managers ensure properties meet Airbnb and Vrbo cleanliness and safety standards. Properly connects with PMS and booking platforms to trigger tasks automatically after check‑outs, assign jobs to cleaners, and collect photo proof for accountability. This reduces guest complaints, improves reviews, and gives managers better visibility into property condition across distributed teams and markets